Τετάρτη 4 Μαΐου 2016

Book Value or Market Value


Book value and market value are two terms often used in finance, and particularly when one deals with listed securities.
 

This article will clarify the two terms, when they are used and the differences between them. Book value for an asset or company can be defined from the balance sheet, as assets less liabilities. This will give us book value, or equity value, or net worth. Book value implies the value of the company on its books (the balance sheet), also known as accounting value.

Market value is the value of the company according to the stock market that is the current price of the stock at which the stock is traded. It is found by taking the number of share outstanding (traded) times the current market price. This is the market value, or the value of the business.

Market value has more meaning in that it implies that it is the price one pays to own part of the company regardless what its book value is. Book value may sometimes not give us the actual value since, for example, if a company owns assets (fixed assets), those assets are depreciated over time. Hence their values are not the same. That is why market value and book value differ most of the time.
 

On any given day a company’s market value fluctuates in relation to its book value. The way we ascertain this is by the price to book value, P/B ratio.

The P/B ratio is determined by share price divided by book value per share (BV/share), where BV/share is equal to shareholders equity / number of shares outstanding. If P/B =1, then it implies that Book value (BV) and market value (MV) are equal.
If P/B is <1, it implies that MV is less than BV. If P/B is >1, it means that MV is greater than BV.

A case in point is Coca Cola with a P/B ranging between 6 and 7 (Dec 31, 2015 and Dec 31, 2014, respectively). This implies that its market value is 6 to 7 times larger than book value as seen on the balance sheet. The data are taking from https://www.stock-analysis-on.net/NYSE/Company/Coca-Cola-Co/Valuation/Ratios#PBV. For the soft beverage industry the P/B is 8.13 as of January 2016 from   http://pages.stern.nyu.edu/~adamodar/New_Home_Page/datafile/pbvdata.html.

Coca Cola has valuable assets like a brand name, distribution channels that allow the company to make money. The market values the company’s business as being worth much more that its value on the balance sheet. According to https://ycharts.com/companies/KO/profit_margin the net profit margin for Coca Cola was 14% as of March 2016, which is supported by the above analysis.  Net profit margin is the ratio of net profit to revenue, and indicates how much profit a company can generate for every dollar it takes in.

If we switch to a different industry (financial)  and look at Wells Fargo, one of the oldest banks in the United States, its P/B is 1.5 (1.44) according to  https://ycharts.com/companies/WFC/price_to_book_value . What this means is that the market values the company close to book value. Financial companies, such as banks, hold assets that consist of loans, liabilities (deposits), cash, and investments. These assets are easily valued. Banks hold good loans and bad loans, and during a financial crisis, like that of the banking crisis in the US, their market values fall below book value.

If a company generates income by the wise use of its assets, then its return on assets is high, which in turn, implies that market value is > than book value.